Privacy Policy

Privacy Policy

1. Introduction

This Privacy Policy explains how we collect and use your personal data when you visit our website www.themissinglincs.co.uk or use our services. By using our website, you confirm that you are over 13 years of age.

The Missing Lincs is responsible for handling your personal information (“we,” “us,” or “our”). For any questions, please contact: info@themissinglincs.co.uk.

If you are not satisfied with our response, you may contact the Information Commissioner’s Office (ICO) at www.ico.org.uk. Please make sure any personal data you provide is accurate and up to date.

2. Data We Collect

We may collect the following types of personal information:

  • Identity Data: name, username, gender, title
  • Contact Data: address, email, phone number
  • Financial Data: payment card details (via third-party providers only)
  • Transaction Data: service usage and payments
  • Technical Data: IP address, browser type, time zone, operating system
  • Profile Data: preferences, feedback, and interests
  • Usage Data: website interactions and page views
  • Marketing Data: communication preferences

We may also collect aggregated data for analysis, which is not linked to your identity unless combined with personal data.

3. How We Collect Your Data

We collect data through:

  • Direct interactions (registration, forms, email)
  • Automated technologies (cookies, analytics, server logs)
  • Third parties (analytics tools, payment processors, public sources)

4. How We Use Your Data

We use your data to:

  • Register and manage your account
  • Process bookings and payments
  • Send offers and updates (with consent)
  • Improve our website and services
  • Comply with legal obligations

We do not sell or rent your data. We will ask for your consent before sharing it for any marketing purpose.

5. Disclosures of Your Data

We may share your data with:

  • Service providers (e.g., IT, payment processors)
  • Professional advisors
  • Government or legal regulators (e.g., HMRC)
  • Potential buyers or investors (in case of sale or merger)

All parties must handle your data securely and lawfully.

6. International Transfers

If your data is transferred outside the UK or EEA, we ensure proper safeguards are in place such as legal agreements or adequacy decisions.

7. Data Security

We apply suitable security measures to protect your information. Only authorized staff have access. If a data breach occurs, we will notify affected users and authorities when required.

8. Data Retention

We keep your information only as long as necessary:

  • Customer records: kept for 6 years for tax and legal compliance
  • Inactive accounts: deleted or anonymized after a reasonable period

You may request deletion earlier under your data rights.

9. Your Rights

You have the right to:

  • Access your personal data
  • Request correction or deletion
  • Object to or limit processing
  • Withdraw consent at any time
  • Request a copy of your data (data portability)

To exercise these rights, contact us at info@themissinglincs.co.uk.

10. Third-Party Links

Our website may link to other websites. We are not responsible for their privacy policies, so please review them before submitting any data.

11. Cookies

We use cookies to:

  • Recognize returning users
  • Track website usage for analytics
  • Enable secure logins

You can disable cookies in your browser settings, but some parts of the site may not work properly. We also use Google Analytics. See their policy here: www.google.com/privacypolicy.html.